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arArt Design Story2024

Fan AR Zone

Maintenance and evolution of a 3D web configurator for creating virtual rooms in augmented reality. Bespoke immersive experiences for Adidas, Roland Garros, Alpine, L'Oréal, Delsey and the Albiceleste.

The project

Fan AR Zone is a mobile app (iOS & Android) developed by Art Design Story, allowing sports fans and brands to create personalised virtual rooms, viewable in augmented reality directly from their phone.

Our role: maintain and continuously develop the 3D web configurator — the tool that allows teams to create and configure each room before deployment in the app. In parallel, we designed bespoke experiences for prestigious clients: from Adidas jerseys to Roland Garros trophies, through L'Oréal products and Delsey luggage.

Each partnership produced high-fidelity 3D assets — models, textures, animations — integrated into the platform's AR ecosystem. A technical and creative collaboration at the crossroads of sport, luxury and immersive technology.

Technologies

Réalité Augmentée3DWebGLUnity

Team

Nicolas Dolphens

Développement front-end

Mathieu Monin

Développement back-end

Esteban Vergondy

Unity & Réalité Augmentée

3D Assets — partners